North Eastern Ambulance Service Trust

“Our crews deserve dignity and comfort at work — DAME helped us deliver that with minimal fuss and maximum impact.”

— Ellie-May Sansum, NEAS NHS Trust

Challenge

• Wanted to improve period dignity for frontline ambulance crews and office-based staff.
• Needed a robust, non-invasive solution suitable for multiple workplace environments.

Solution

• Provided Lockable Steel Dispensers for operational stations and offices.
• Supplied eco-friendly, skin-safe products suitable for long shifts.
• Created a unique design with NEAS logo to champion the brand as a force for good.

Results

• Dispensers installed with no disruption to service operations.
• Strong positive feedback from staff, improving morale and wellbeing.
• Supported NHS commitment to gender equality in the workplace.

Impact
NEAS set a new benchmark for supporting healthcare workers’ practical needs in the field.